I’ve been doing the online marketing thing for over 15 years now, so you’d think I wouldn’t be surprised when Cyber Monday drops the hammer on the holiday shopping season. Once again, we blew last year’s Cyber Monday number out of the water and as is customary, I was pretty surprised. It happens every year, [...]
Online marketing is not an easy job. When the idea of ecommerce came about, everyone immediately started pitching the idea of “make money while you sleep”. Those of us who have worked in the industry for a while know that this concept is not only absurd, but potentially dangerous. Just like any business, ecommerce is [...]
Daily Obsessive Google Rank Check:
Pool Cues: #1
Pool Cue: #2
I have really mixed feelings about this one. As employee #4 of Thunderbeam.com which later became Brainplay.com which was then turned into KBKids.com and finally KBToys.com, I was around to see the business grow from a few orders per day to one of the leading online toystores. [...]
